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Simon Jordan has claimed that West Ham United might need to endure relegation from the Premier League to finally see a change in ownership at the club.
The outspoken talkSPORT pundit believes current co-owner David Sullivan would likely sell if the Hammers were to drop into the Championship, suggesting that the situation could even attract potential buyers given West Ham’s London base.
“I think if West Ham were to get relegated, West Ham would be in play [for new owners to buy],” Jordan said. “And I think it would be a good buy. A London football club.”
Jordan was speaking alongside former Newcastle United, Sunderland, Birmingham City and Sheffield Wednesday manager Steve Bruce, whose former club Sheffield Wednesday were recently hit with a 12-point deduction for entering administration. Despite that, their supporters celebrated the departure of controversial owner Dejphon Chansiri.
“There are football clubs up for sale right now,” Jordan added. “There is one which is in administration — a big football club which [Bruce] managed previously that needs to be re-energised, and probably will be.
“And then you’ve got a club like West Ham where, if they were to fall out of the Premier League — and I hope for the fans that they don’t — I don’t think that Sullivan would want to be there much longer.”
Jordan went on to suggest that relegation could prove a breaking point for Sullivan:
“I think the challenges [relegation] brings about… We know David. [At Birmingham, Bruce] worked for him. I think there is a point in everybody’s life where you must weigh up the economic value of what you get against the misery heaped upon you.”
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